Reeling and Dealing

Reeling and Dealing

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Why no one is watching your movie trailer / videos on social media.
Views low? Wondering why other people's trailer videos perform better? Have you actually looked at your 1-minute view stats?
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Emma Jamieson
3:31
Hello 👋 and AMA about film social media & marketing!
A quick intro to new followers and also to open up the conversation and find out what film people's biggest pain points are when it comes to marketing…
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Emma Jamieson
9
Why entertainment brands should pay attention to "group chat" on TikTok.
Creator-led, episodic series on social are the new binge TV. What can entertainment brands learn from this, to attract, and engage their own fan…
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Emma Jamieson
Rough Cuts #1 - Talking points from Movieland - 1/4/2025
A new regular round-up of innovations, campaigns and talking points shaking up the cinema and entertainment sector, with a focus on AI, social media…
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Emma Jamieson
How to plan a social media content strategy for your film...
I work predominantly on independent and documentary releases and impact campaigns - often with a small marketing budget.
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Emma Jamieson
Hot dam! The 'Hundreds of Beavers' social strategy turned into $1,000,000!
I breakdown the strategy and tactics you can steal for your own film release...
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Emma Jamieson
What does a film marketing consultant do ?
My first Subsrack video post… let's call it an experiment 😅 Thought I'd shed some light on who I am and what I do, and if you have any questions about…
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Emma Jamieson
2:40
Attention is the core value metric of social media 2025.
It's not about your follower count. It's not about your pretty visuals. It's about securing a greater market share of attention in a sea of noise.
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Emma Jamieson
2025 is all about vertical, serialised short-form drama - made for mobile!🤳
The boom in 90-second episodic dramas, designed and shot for mobile-viewing is a major trend to watch in the entertainment and brand marketing sphere. A…
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Emma Jamieson
4
Roundup: Film Social Media Content Ideas
Including: KNEECAP Irish lessons, horse memes, very demure, and reusing old trends to gnerate buzz!
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Emma Jamieson
In conversation with... Kate Gerova
Mustard Studio's Strategic Creative Director on building and retaining cinema audiences, and changing audience habits
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Emma Jamieson
Civil War's Marketing stirs up a fuss
A deep delve into A24's social media roll out for Alex Garland's latest + recent film marketing headlines
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Emma Jamieson
Reeling and Dealing
Reeling and Dealing
A weekly digest of everything hot and happening in the world of film marketing, film news, indie movies, and Hollywood shenanigans. You're gonna need a bigger inbox.
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