What is Reeling & Dealing?

A regular trip to Tinseltown (and beyond) covering the latest film marketing trends, innovations in the entertainment space, Q&As with interesting film people, industry insights, news-in-brief, and all the insider movie goss that’s got #FilmTok talking!

💥I'll break down movie / pop culture marketing or social media campaigns, outline why they kick ass and what we can learn from them…
💥I'll link out to the latest pop culture moments making waves in the film industry and engaging audiences online…👀
💥I round-up the top movie industry news you need to know to stay abreast of the movers, shakers, dealmakers and breakers all in one place…

WHY Reeling & Dealing?

I’ve been a film nerd since I first discovered what a splurge gun was, seeing Bugsy Malone on VHS aged 7. After 15 years in marketing including several in film and entertainment, I realised the huge marketing knowledge gap between distributors, exhibitors, cinemas and how modern audiences consume content and discover brands.

Reeling & Dealing is a one-stop information and inspiration shop, bringing together my career knowledge, fascination with social media and fan culture, and my love of movies - to educate and entertain those looking to learn more about how to connect with fans, what’s innovative in the film marketing space, and what’s making headlines in this fast-paced industry.

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